{"id":489,"date":"2025-10-08T12:07:15","date_gmt":"2025-10-08T04:07:15","guid":{"rendered":"https:\/\/jthaojie.com\/wp\/?p=489"},"modified":"2025-10-08T12:21:50","modified_gmt":"2025-10-08T04:21:50","slug":"rebrand-project-y-tech","status":"publish","type":"post","link":"https:\/\/jthaojie.com\/assm1\/rebrand-project-y-tech\/","title":{"rendered":"Rebrand Project &#8211; Y Tech"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"489\" class=\"elementor elementor-489\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bdeb6d5 e-flex e-con-boxed e-con e-parent\" data-id=\"bdeb6d5\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2144863 elementor-widget elementor-widget-heading\" data-id=\"2144863\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Rebrand Project  #1 - Y Tech<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e225144 elementor-widget elementor-widget-text-editor\" data-id=\"e225144\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>In my Brand and Strategy Class in Raffles University, we are tasked to rebrand an existing brand in Malaysia, and our task is to use our creativeness to make the brand look more appealing to the general audience.<br \/><br \/>I used my friend&#8217;s Custom PC Building Shop, Y Tech, as this rebranding project. This is my work and also some of the manual instruction of the brand.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5fa7df1 e-flex e-con-boxed e-con e-parent\" data-id=\"5fa7df1\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-aba7196 elementor-widget elementor-widget-gallery\" data-id=\"aba7196\" data-element_type=\"widget\" data-settings=\"{&quot;gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:16,&quot;sizes&quot;:[]},&quot;aspect_ratio&quot;:&quot;16:9&quot;,&quot;lazyload&quot;:&quot;yes&quot;,&quot;gallery_layout&quot;:&quot;grid&quot;,&quot;columns&quot;:4,&quot;columns_tablet&quot;:2,&quot;columns_mobile&quot;:1,&quot;gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;link_to&quot;:&quot;file&quot;,&quot;overlay_background&quot;:&quot;yes&quot;,&quot;content_hover_animation&quot;:&quot;fade-in&quot;}\" data-widget_type=\"gallery.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-gallery__container\">\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/jthaojie.com\/assm1\/wp-content\/uploads\/2025\/10\/Y-Tech-Brand-Manual-3.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"aba7196\" data-elementor-lightbox-title=\"Y Tech Brand Manual (3)\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NTExLCJ1cmwiOiJodHRwczpcL1wvanRoYW9qaWUuY29tXC9hc3NtMVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNVwvMTBcL1ktVGVjaC1CcmFuZC1NYW51YWwtMy5wbmciLCJzbGlkZXNob3ciOiJhYmE3MTk2In0%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/jthaojie.com\/assm1\/wp-content\/uploads\/2025\/10\/Y-Tech-Brand-Manual-3.png\" data-width=\"1920\" data-height=\"1080\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/jthaojie.com\/assm1\/wp-content\/uploads\/2025\/10\/Y-Tech-Brand-Manual-2.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"aba7196\" data-elementor-lightbox-title=\"Y Tech Brand Manual (2)\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NTEyLCJ1cmwiOiJodHRwczpcL1wvanRoYW9qaWUuY29tXC9hc3NtMVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNVwvMTBcL1ktVGVjaC1CcmFuZC1NYW51YWwtMi5wbmciLCJzbGlkZXNob3ciOiJhYmE3MTk2In0%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/jthaojie.com\/assm1\/wp-content\/uploads\/2025\/10\/Y-Tech-Brand-Manual-2.png\" data-width=\"1920\" data-height=\"1080\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/jthaojie.com\/assm1\/wp-content\/uploads\/2025\/10\/Y-Tech-Brand-Manual-1.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"aba7196\" data-elementor-lightbox-title=\"Y Tech Brand Manual (1)\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NTEzLCJ1cmwiOiJodHRwczpcL1wvanRoYW9qaWUuY29tXC9hc3NtMVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNVwvMTBcL1ktVGVjaC1CcmFuZC1NYW51YWwtMS5wbmciLCJzbGlkZXNob3ciOiJhYmE3MTk2In0%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/jthaojie.com\/assm1\/wp-content\/uploads\/2025\/10\/Y-Tech-Brand-Manual-1.png\" data-width=\"1920\" data-height=\"1080\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/jthaojie.com\/assm1\/wp-content\/uploads\/2025\/10\/Copy-of-Brand-Guideline-Y-Tech-Enterprise.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"aba7196\" data-elementor-lightbox-title=\"Copy of Brand Guideline Y Tech Enterprise\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NTEwLCJ1cmwiOiJodHRwczpcL1wvanRoYW9qaWUuY29tXC9hc3NtMVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNVwvMTBcL0NvcHktb2YtQnJhbmQtR3VpZGVsaW5lLVktVGVjaC1FbnRlcnByaXNlLnBuZyIsInNsaWRlc2hvdyI6ImFiYTcxOTYifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/jthaojie.com\/assm1\/wp-content\/uploads\/2025\/10\/Copy-of-Brand-Guideline-Y-Tech-Enterprise.png\" data-width=\"1920\" data-height=\"1080\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/jthaojie.com\/assm1\/wp-content\/uploads\/2025\/10\/Copy-of-Brand-Guideline-Y-Tech-Enterprise-2.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"aba7196\" data-elementor-lightbox-title=\"Copy of Brand Guideline Y Tech Enterprise (2)\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NTA4LCJ1cmwiOiJodHRwczpcL1wvanRoYW9qaWUuY29tXC9hc3NtMVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNVwvMTBcL0NvcHktb2YtQnJhbmQtR3VpZGVsaW5lLVktVGVjaC1FbnRlcnByaXNlLTIucG5nIiwic2xpZGVzaG93IjoiYWJhNzE5NiJ9\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/jthaojie.com\/assm1\/wp-content\/uploads\/2025\/10\/Copy-of-Brand-Guideline-Y-Tech-Enterprise-2.png\" data-width=\"1920\" data-height=\"1080\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/jthaojie.com\/assm1\/wp-content\/uploads\/2025\/10\/Copy-of-Brand-Guideline-Y-Tech-Enterprise-1.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"aba7196\" data-elementor-lightbox-title=\"Copy of Brand Guideline Y Tech Enterprise (1)\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NTA5LCJ1cmwiOiJodHRwczpcL1wvanRoYW9qaWUuY29tXC9hc3NtMVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNVwvMTBcL0NvcHktb2YtQnJhbmQtR3VpZGVsaW5lLVktVGVjaC1FbnRlcnByaXNlLTEucG5nIiwic2xpZGVzaG93IjoiYWJhNzE5NiJ9\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/jthaojie.com\/assm1\/wp-content\/uploads\/2025\/10\/Copy-of-Brand-Guideline-Y-Tech-Enterprise-1.png\" data-width=\"1920\" data-height=\"1080\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Rebrand Project #1 &#8211; Y Tech In my Brand and Strategy Class in Raffles University, we are tasked to rebrand an existing brand in Malaysia, and our task is to use our creativeness to make the brand look more appealing to the general audience. I used my friend&#8217;s Custom PC Building Shop, Y Tech, as [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":507,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-489","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/jthaojie.com\/assm1\/wp-json\/wp\/v2\/posts\/489","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jthaojie.com\/assm1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jthaojie.com\/assm1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jthaojie.com\/assm1\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/jthaojie.com\/assm1\/wp-json\/wp\/v2\/comments?post=489"}],"version-history":[{"count":7,"href":"https:\/\/jthaojie.com\/assm1\/wp-json\/wp\/v2\/posts\/489\/revisions"}],"predecessor-version":[{"id":516,"href":"https:\/\/jthaojie.com\/assm1\/wp-json\/wp\/v2\/posts\/489\/revisions\/516"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/jthaojie.com\/assm1\/wp-json\/wp\/v2\/media\/507"}],"wp:attachment":[{"href":"https:\/\/jthaojie.com\/assm1\/wp-json\/wp\/v2\/media?parent=489"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jthaojie.com\/assm1\/wp-json\/wp\/v2\/categories?post=489"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jthaojie.com\/assm1\/wp-json\/wp\/v2\/tags?post=489"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}